Floor advertising is highly popular in the grocery retail industry, as it influences customers' purchasing decisions and piques their interest in specific products. Floor brand placed directly in front of shelves enable targeted communication with customers before or while they are choosing a product. This advertising method interrupts their decision-making process and might lead them to opt for the promoted product, which they might not have noticed otherwise.
Well-designed floor advertising always pleasantly surprises customers and gives the advertised brand a distinct advantage over its competing products, also present on the shelves.
After customers have been informed about a product or specific services through previous advertising efforts such as TV commercials, radio ads, print, and billboard advertisements, 3D floor advertising in front of the shelves triggers a crucial purchasing decision. This successfully concludes the chain of advertising efforts through in-store marketing.
For more information about 3D Floor Branding and 3D Design, please contact Brandspace3D via: office@brandspace3d.com